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About Search Engine Optimization

What is SEO?

SEO or Search Engine Optimization is a process whose goal is the enhancement of the visibility of websites under search engine queries.

Why is SEO important?

It's easy then to understand why SEO is important: when a website has a good visibility on the search engines results it often means increased traffic visitors, which is often the goal of the site (more popularity, better profits, etc...).

What can influence the SEO for a website?

The result of the Search Engine Optimization of a website depends on the code, the content and the users. Search engines reward websites that try to collaborate with them making easier the indexing, having well written code and user friendly pages. Search engines analyze also web pages contents for their topics and the words used. Users can make the difference for SEO; often the most famous websites have better results mainly because their popularity. Users behaviour is analyzed by Search Engines to purpose on top of search results the most interesting sites.

How can I make my website "SEO"?

There are some SEO techniques that can help web developers to make websites search engines-friendly. If you want to know more about those techniques, read the SEO tutorial for beginners.